EVOKE utilises Mo-Sys extended reality technology for 2020 AIM Awards

Mo-Sys provided key technology to EVOKE Studios which allowed it to develop exciting extended reality environments for the performances at this year’s AIM Awards, from the Association for Independent Music, on the 12th August 2020. Mo-Sys’ StarTracker provided the precision camera tracking data, enabling EVOKE to seamlessly blend (real-time compositing) live action with photo-realistic virtual elements.

“The challenges with extended reality lie in the smoothness of tracked content, frame delays, and having a close to faultless set extension,” said Vincent Steenhoek, founder of EVOKE Studios. “Our experience with StarTracker is that it gives us ultra-reliable, highly accurate positional data and ultra low latency. Building on technologies like StarTracker enables awards shows like the AIM Awards to be presented in broadcast quality virtual environments.”

Critical for virtual studio and augmented reality production is to track the position of each camera in three-dimensional space and with all 6 degrees of movement (pan, tilt, roll, x, y, z) plus lens focal length and focus. StarTracker from Mo-Sys is proven as the most precise and reliable camera tracking package, using dots on the studio ceiling (“stars”) which are placed at random and tracked to plot camera positions with extraordinary accuracy.

EVOKE and its creative partners shot a number of guest performances for the awards show, recording as live with no post production. The shoot took place at the new Deep Space studios at Creative Technology in Crawley, a studio which is already set up for StarTracker, including a camera jib for free movement.

Performances captured in extended reality included AJ Tracey and MoStack surrounded by larger-than-life burgers and fries, and Pioneer Award winner Little Simz who was made to appear underwater.

“This is a great example of what StarTracker delivers,” said Michael Geissler, CEO of Mo-Sys. “It is designed for live work, providing completely reliable positioning data into the graphics engines. It allowed the EVOKE team to build really complex extended reality and virtual environments in combination with LED walls and floor, then let the performers go with the music confident that they would capture all the action flawlessly.”

For more information, please see the StarTracker product page.

Augmented Reality in Corporate Training: The Future of Learning

Overlapping real life images with computer-generated graphics, Augmented Reality (AR) technology is becoming increasingly popular. Besides being used for virtual film and broadcast production, it’s adding an extra dimension to gaming, education, and live entertainment.

Another area where it’s beginning to gain traction is that of corporate training. Various organisations have begun to incorporate AR into their training strategies in order to engage, inform, and connect a globally-disparate workforce. Just as AR is revolutionising how we produce and consume media, it’s also changing how we communicate complex ideas at work. If you’re curious about what augmented reality offers your corporate training scheme, read on to find out more. 

What is Augmented Reality (AR)? 

AR blends photo-realistic 3D graphics, effects, and objects into a real-world environment. It combines virtual and real-world elements to create a contextually rich user experience that wouldn’t otherwise be possible. Its real value, however, comes from the fact that users can interact with virtual objects in real-time – this is why it has such a multitude of uses.

What is the difference between virtual and augmented reality?

The difference between Augmented Reality and Virtual Reality (VR) is that the latter creates an entirely computer-generated environment. A VR environment is completely simulated and doesn’t need any real-world input. An augmented environment, on the other hand, blends real-life with computer graphics to create a convincing, stimulating experience. 

And this capability has been utilised for various reasons; The Weather Channel, for instance, use AR (enabled by Mo-Sys StarTracker) to enhance their broadcasts, whilst various apps (such as BBC Civilisations) use a basic version of the tech to create more captivating content. 

How does AR work? 

Broadly speaking, AR relies on cameras, computers, and software to capture real-world images and superimpose virtual objects in real time. 

A key element in a more sophisticated AR system is camera tracking; whether optical or mechanical, tracking systems allow cameras to move freely around a virtual or augmented set whilst maintaining the absolute positions of objects. In effect, this means you can move around virtual objects in a real-world setting without distorting them in any way. The end result can be displayed either on a computer, TV, or phone screen. 

AR in corporate training

According to a 2019 report from PwC, the VR and AR market is expected to provide a boost of $1.5 trillion to the global economy over the next decade – and 20% of this will be driven by their use in corporate training. 

Such a huge figure is justified when you consider the benefits that this technology brings: 

  • Reduced costs – AR tech can reduce training costs by reducing the need to travel, the use of physical training facilities, and the recruitment of multiple human facilitators. 
  • Improved sustainability – Reduced travel (especially for international teams) significantly reduces the carbon emissions associated with training. 
  • Improved scalability – With AR technology, it’s easier to run multiple training sessions simultaneously. This allows you to rapidly scale-up your organisation’s training strategy. 
  • Greater engagement – The immersive nature of AR experiences leads to greater engagement and more effective learning. 

Examples of AR in corporate training

Mercedes-Benz

The German car manufacturer has been using AR technology to train employees across different business functions as well as market new models. Whilst AR is relevant to all business areas, it’s proven particularly useful to engineers and Research & Development teams; the tech virtually disassembles all the components of a vehicle, whilst showing their individual functions and locations. 

Boeing

The aviation industry has long used VR and AR for different types of training.  Boeing has been at the forefront of advances, using the tech from training pilots to engineers; most recently, the aircraft manufacturer has used AR technology to guide technicians in complex aircraft wiring schematics – resulting in a 25% decrease in production time, and a 40% increase in productivity. (Here’s a video of Paul Davis from Boeing discussing how AR is used to manufacture their places)

Thames Water

Thames Water has used AR and VR to train its staff and showcase future projects. Back in 2012, it used AR technology to superimpose water-flow graphics onto a static, real-world model of a new sewage system. More recently, it’s used the tech to allow workers to experience on-the-job situations in a safe, adaptable environment, as well as raise awareness of mental health in the workplace. 

Ford

Alongside training, AR technology has also been used to showcase new products. In 2017, Ford unveiled a number of new models at the North American Auto Show, using AR to demonstrate their new capabilities. With photo-realistic, high poly-count 3D animations overlaying the physical vehicles, Ford provided viewers with a privileged look under the sheet metal at how individual parts functioned. 

The Future of Training

The days of stuffy conference rooms with whiteboards and lacklustre presentations are coming to an end. Companies that truly want to empower their staff are turning to augmented reality training solutions. With the right technology, they improve learning, bolster engagement, and save time and money. 

Mo-Sys is a market-leading supplier of Virtual and Augmented Reality Production technology. Our StarTracker Studio is a complete VR and AR studio package designed for a wide range of uses – from film and broadcasts to augmented reality corporate training. If you’re interested in learning more about how our technology can help your organisation, please get in contact